Privacy Policy

Your Privacy Matters

At EquiNatural Ltd (“we”, “our”, “us”), your privacy is as important to us as it is to you.


We respect your personal data and are committed to keeping it secure, private, and used only in ways you’d reasonably expect.

This policy explains how we collect, use, and protect your information under the UK General Data Protection Regulation (GDPR) and the Data Protection Act 2018.


If you ever have a question about your data, please email us at mail@equinatural.co.uk.


Who We Are

EquiNatural Ltd
Unit 10, Rookery Farm, Radstock, BA3 4UL, United Kingdom
Email: mail@equinatural.co.uk


The Information We Collect

We only collect the information necessary to serve you properly — typically:

  • Your name, address, and contact details (for orders and delivery)
  • Your email address (for order confirmations, updates, and optional newsletters)
  • Your payment details (processed securely via third-party providers; we never see or store your full card information)
  • Any details you voluntarily share through contact forms or consult requests

We never collect sensitive personal data and we don’t profile or track you beyond what’s needed for your experience on our website.


How We Use Your Data

We only use your data to:

  • Process and deliver your orders
  • Communicate with you about those orders or your account
  • Respond to any enquiries or consult requests
  • Send optional newsletters or updates (only if you’ve opted in)
  • Improve our website and services through anonymous analytics


We never share or sell your personal data to third parties for marketing — ever.


Our Trusted Partners

We work with a few third-party services to process payments, manage emails, and host our website securely. These include:

  • PayPal – for secure payment processing
  • IONOS – for website hosting and security
  • Mailchimp – for our optional email newsletters
  • Google Analytics – for anonymous site performance data


Each partner complies with GDPR and is responsible for keeping your data secure on their systems.


Direct Marketing

We’re not fans of spam — so we don’t send any.


If you’ve chosen to join our newsletter, you’ll only receive occasional, genuinely useful updates, and you can unsubscribe at any time with one click.


Cookies

Our website uses small text files called cookies to improve your browsing and shopping experience — for example, remembering what’s in your cart.


  • You can adjust your browser settings to refuse cookies or alert you when one is set.
  • If you choose to disable cookies, some parts of the site (like the checkout) may not function correctly.
  • You can learn more about cookies at www.aboutcookies.org.


How We Keep Your Data Safe

We use up-to-date security measures to protect your personal information, including encryption, secure servers, and restricted staff access.


We only retain your data for as long as necessary to fulfil orders, comply with legal obligations, or manage your preferences.


Your Rights

Under UK data protection law, you have the right to:

  • Request a copy of the information we hold about you
  • Correct any inaccuracies
  • Withdraw consent for marketing at any time
  • Request deletion of your data (where legally applicable)


If you’d like to exercise any of these rights, please email mail@equinatural.co.uk and we’ll respond promptly.


Changes to This Policy

We may update this policy occasionally to reflect legal or operational changes. The latest version will always be available on our website, and significant updates will be clearly communicated.


For information about your rights under UK data protection laws, see the website of the UK Data Protection Commissioner. Please email us at mail@equinatural.co.uk if you have a query about our privacy policy.


Last updated: October 2025
© EquiNatural Ltd – All Rights Reserved